Pixelfy is a popular URL shortener service that has been widely used by individuals, businesses, and organizations to manage their links and track their online campaigns. However, with the growing demand for more advanced features and functionalities, the previous version of the service was starting to fall short in meeting users' needs.
One of the main issues with the previous version of Pixelfy was its outdated design, which was no longer in line with modern design trends and standards. The user interface was cluttered and confusing, making it difficult for users to navigate the site and find the tools they needed. The overall user experience was poor, which led to frustration and decreased engagement. In addition to the design and user experience issues, there were also several areas where the service needed deeper development and better functionality. For example, many users found that the link branding feature was not robust enough to meet their needs, and there were limitations in the types of links that could be shortened.
To address the challenges of the previous version of Pixelfy, we focused on creating a new and improved user interface that would make it easy for users to navigate and access the service's features. One of the first areas of focus was the dashboard, which serves as the main page of the admin panel. The goal was to create a dashboard that was informative, user-friendly, and provided quick access to the most important features.
The new dashboard design features a clean, modern layout that highlights key statistics and metrics related to the user's campaigns. The design incorporates intuitive navigation and clear labeling to help users quickly locate the features they need. We also developed custom forms for each feature, making it easy for users to set up and configure their campaigns quickly and accurately.
Another important aspect of the new design was the creation of a dedicated folder for all created campaigns. This folder serves as a centralized hub for managing and tracking the user's projects, providing easy access to all relevant data and statistics. We also incorporated advanced analytics tools to help users track the performance of their campaigns and make data-driven decisions to optimize their results.
To ensure that the new design was user-friendly and intuitive, we conducted extensive user testing and solicited feedback from real users. This feedback was used to make iterative improvements to the design and functionality of the service, resulting in a final product that is highly functional, user-friendly, and meets the needs of a broad range of users.
The comprehensive approach taken to improve Pixelfy resulted in a highly functional and user-friendly service that offers exceptional value to users. By prioritizing deepening the functionality of the service, enhancing the user interface, and incorporating advanced analytics tools, we were able to create a platform that allows users to efficiently manage their links and track their online campaigns with ease. Since the redesign, Pixelfy has received a significant amount of positive feedback from users, which has contributed to increased usability and user satisfaction. This update has also resulted in an uptick in the average number of daily users, and has fostered customer loyalty. The updated service is proving to be a success, as it continues to attract new customers who appreciate the new and improved design and enhanced functionality. We are proud of the work we have done to make Pixelfy a valuable tool for users, and are committed to continuing to innovate and improve the platform in the future.